IDC: e-reader sales declined 28% in 2012 to 20 million units

Research firm IDc says that e-reader sales declined 28% in 2012 - despite the fact that e-reader variety grew, and the prices dropped. ID says that almost 20 million e-readers were sold in 2012 (in 2011 the number was 27.7 million).

Kindle family (K3, K4, KT) photo



One of the reasons for this decline is that a lot of people already own e-readers (almost 20% of Americans own an E Ink e-reader) - and there's isn't really any compelling reason to upgrade your old e-reader to a new one, even with today's low prices.

Source: Geek.com


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