Borders cuts the Kobo and Aluratek e-reader prices

Borders has announced that it's cutting the price of its two e-readers. The Kobo will now cost $129 (down from $149), and the Aluratek will cost $99.99 (down from $119). The Kobo e-reader is a basic 6" E Ink reader, while the Aluratek is a budget 5" reader that uses a monochrome LCD.

Kobo eReader

So the Kobo is now cheaper than the Kindle 3 (the Wi-Fi only version costs $139) - but it doesn't have Wi-Fi and is much more basic than the Kindle.

via CNet